The Retail & Merchandising Strategy Manager is responsible for defining and owning the strategic frameworks that elevate in-store execution, merchandising effectiveness, and retail performance across the dealer channel.

This role operates as a strategic owner, not an advisory function. It establishes standards, playbooks, performance models, and insight-driven strategies that enable retail partners and internal teams to deliver a consistent, high-quality brand experience across physical and digital retail environments. The role balances long-term strategy with near-term execution, operating effectively in a build-phase environment where frameworks are developed, tested, refined, and scaled.

At FUJIFILM North America Corporation, we are many things to both consumers and business customers. We’re looking for passionate, mission-driven people to help us continue to innovate. 

With five operating divisions, there’s a lot of opportunity to find your niche and make an impact. Perhaps you’ll click with our Imaging Division that provides one-time-use cameras, digital printing equipment, and instax™. Maybe you’ll get charged up about our Electronic Imaging Division that markets digital cameras, lenses, and accessories for content creators. Or, you might have your eye on our Optical Devices Division, which provides optical lenses for the broadcast, cinematography, videography, and industrial markets. You could be drawn to our Business Innovation Division—they develop office and commercial print solutions and enable digital transformation. And if you’re interested in tape, check out our Industrial Products Division—they develop data storage solutions.

We offer a collegial culture and a flexible work environment. Our headquarters is in Valhalla, New York, a quaint town just one hour north of New York City.

Fujifilm is globally headquartered in Tokyo with over 70,000 employees across four key business segments of healthcare, electronics, business innovation, and imaging. We are guided and united by our Group Purpose of “giving our world more smiles.” Visit: https://www.fujifilm.com/us/en/about/region/careers

The position works cross-functionally with sales, marketing, operations, and analytics teams to ensure retail strategies strengthen dealer relationships, improve sell-through, and align with overall business objectives.

Reporting Structure

• Reports to: Senior Leadership, Retail Strategy
• Key internal partnerships:
  • Regional and National Sales Leadership
  • Marketing and Brand teams
  • Dealer Development and Training teams
  • Operations, IT, and Analytics partners

Key Responsibilities

Retail Strategy Ownership & Decision Rights

• Own the development and ongoing evolution of retail and merchandising strategy across the dealer channel.
• Define retail frameworks, standards, and performance models with clear decision rights and accountability.
• Identify, design, and lead pilot programs to test new retail concepts, tools, or merchandising approaches.
• Evaluate outcomes and determine when initiatives are refined, scaled, or discontinued.

Merchandising & Experience Standards

• Establish adaptable merchandising principles, visual standards, and in-store experience guidelines that support retailers of varying sizes and formats.
• Develop playbooks, toolkits, and reference materials that translate strategy into practical, executable guidance.
• Ensure standards are designed to be adopted through value creation rather than enforcement.

Insights & Market Intelligence

• Lead the collection and synthesis of retailer feedback, in-store observations, consumer behavior insights, and competitive intelligence.
• Translate qualitative and quantitative insights into actionable retail and merchandising strategies.
• Benchmark best-in-class retail and merchandising practices across premium, specialty, and adjacent categories, adapting what’s relevant for the dealer channel.
• Use customer and competitive insights to inform product positioning, in-store education, experiential priorities, and the ongoing evolution of retail frameworks.

Digital & Physical Retail Alignment

• Define how physical retail environments and supporting digital tools work together to improve the customer journey.
• Ensure retail and digital touchpoints are complementary and do not create channel conflict.
• Provide strategic guidance on integrating digital content, education, and tools into the in-store experience.

Performance Metrics & Financial Impact

• Establish KPIs and benchmarks tied to retail effectiveness, including sell-through, merchandising performance, traffic conversion, inventory productivity, and customer engagement.
• Own retail performance reporting frameworks and regularly review insights with internal stakeholders.
• Translate performance data into actionable recommendations that drive measurable commercial outcomes.

Change Management & Adoption

• Lead change management efforts to drive adoption of retail strategies across internal teams and retail partners.
• Build feedback loops that incorporate retailer input and real-world performance into strategy refinement.
• Support rollout plans that balance consistency with flexibility and respect retailer autonomy.

Internal Enablement & Alignment

• Equip sales, marketing, and dealer support teams with the tools and knowledge needed to reinforce retail strategy.
• Partner with training and dealer development teams to integrate retail standards into education and onboarding efforts.
• Ensure cross-functional alignment so retail strategies are consistently supported across the organization.

Executive Communication & Strategic Planning

• Present retail strategies, pilot results, and performance insights to senior leadership.
• Provide forward-looking recommendations that inform long-term retail and channel planning.
• Operate as a trusted strategic partner to leadership on matters related to retail execution and development.

This role is:

• A strategic ownership role with accountability for retail frameworks and outcomes
• Focused on enabling and elevating the dealer channel
• Both analytical and execution-oriented

This role is not:

• A field sales position
• A visual merchandising execution role
• A campaign-focused marketing position

Qualifications & Experience

• 8–12 years of experience in retail strategy, merchandising strategy, dealer development, or channel enablement roles.
• Proven experience building scalable retail frameworks in partnership with independent retailers or dealer networks.
• Strong understanding of retail economics, in-store execution, and performance analytics.
• Demonstrated ability to lead change and influence cross-functional stakeholders.
• Comfortable operating in ambiguity and build-phase environments.

Key Competencies

• Retail and merchandising strategy ownership
• Market and consumer insight development
• Competitive benchmarking and adaptation
• Data-driven performance management
• Change leadership and adoption strategy
• Cross-functional influence and communication

Salary and Benefits: (Include for roles that are/can be based in NY and CO)

• $120,300 plus bonus depending on experience
• Medical, Dental, Vision
• Life Insurance
• 401k
• Paid Time Off

#LI-Hybrid

Fujifilm is committed to providing equal opportunities in hiring, promotion and advancement, compensation, benefits, and training regardless of nationality, age, gender, sexual orientation or gender identity, race, ethnicity, religion, political creed, ideology, national, or social origin, disability, veteran status, etc.

If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to our HR Department (hlushrteam@fujifilm.com).