Marketing/Business Development Manager, ESD
Job purpose
The primary responsibility of the Endosurgical Business Development Manager is to understand and define our internal and external endosurgical customers’ clinical needs, assist with the development and implementation of clinical studies and educational solutions, and help to build a commercialization/sales pipeline as it relates to Fujifilm’s endosurgical portfolio. In this role, additionally, to build and nurture relationships with clinical customers as it relates to participating in clinical studies, the incumbent is responsible for supporting the product management group including but not limited to market research, product development, product launch, product changes, post-market surveillance, and product obsolescence.
Duties and responsibilities
- Build and nurture relationships with key opinion leaders (clinical and economic) at a predetermined number of accounts nationally.
- Create a strategic plan for each key opinion leader to include potential clinical study engagement, educational/speaking opportunities, hands on and educational symposiums and other engagement activities.
- Support the sales organization in building a commercialization/sales pipeline for products and technologies within the endosurgical portfolio.
- Identify and help evaluate opportunities to support clinical research and studies.
- Work closely with the Health Care Practitioner’s (HCP’s) at predetermined number of accounts and with Product Marketing to create white papers or technique spotlights as well as working with HCP’s as it relates to customer educational events (hands on courses, etc.) to increase awareness of Fujifilm’s technologies.
- Manage and facilitate key hands-on courses by engaging with the HCP leads to align on objectives and ensure equipment needs to support desired training outcomes. This also includes managing and coordinating Fujifilm attendance, communication, and hands-on facilitation.
- Establish routine visits to the account(s) for pre-arranged meetings/discussions on above- mentioned initiatives.
- In some instances, this individual may be asked to support in servicing or supporting a key account in the role of a clinical specialist (if the organization is resource constrained).
- Partner with the product management group including but not limited to all phases of the product lifecycle (e.g., product development, product launch, product changes, and product obsolescence).
- Define the clinical and economic needs of our customers (i.e., ASC and hospitals, and academic centers, community hospitals etc.) based on feedback from the field and customers.
- Understand the healthcare systems, market dynamics, and competitive landscapes in the various geographies within the United States.
- Comply with all applicable U.S. Food and Drug Administration (U.S. FDA) medical device regulatory requirements, applicable ISO 13485 standard requirements and all other applicable laws, regulations, and standards.
Qualifications
- BA/BS or equivalent, preferably with a degree related to healthcare or biology or equivalent experience.
- Minimum 5+ years in endosurgical(Surgical Endoscopy / MIS) field and strong clinical background.
- Minimum 5+ of medical device industry experience in a clinical capacity (i.e., clinical demonstration and education).
- Prior experience with capital equipment in endosurgical field desired but not required.
- Prior business development desired but not required.
- Strong customer orientation.
- Strong communication skills- presentation, written, and oral.
- Must have strong interpersonal skills and a demonstrated ability to communicate with a diverse range of individuals.
- Proven ability to lead complex projects/initiatives.
- Strong analytical skills and commitment to continuous learning and self-improvement.
- Ability to work independently and in a team environment.
- Capable of effectively managing multiple deadlines and projects.
- Ability to adapt to rapidly evolving situations and needs Strong commitment to delivering high-quality work and upholding FHCUS’ values.
- Proficiency in Microsoft Word, Excel, PowerPoint, and Outlook.
- Must be able to lift heavy objects of 50lbs.+
- Possess driver’s license.
- Availability to frequently travel, including evenings and weekends.
- The following qualifications are desirable, but not mandatory:
- Knowledge / familiarity with gastroenterology, general, colorectal, thoracic surgeries, and/or pulmonology, related products, and procedures.
- Management and/or leadership experience.
- Knowledge of United States healthcare systems and dynamics.
Physical requirements
The position requires the ability to perform the following physical demands and/or have the listed capabilities:
- The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- While performing the duties of this job, the employee is frequently required to stand; walk; use hands to finger, handle or feel objects, ability to use a keyboard, reach with hands and arms; balance; stoop, kneel, crouch; and talk or hear.
- The employee may be required to occasionally lift and/or move up to 10 to 30 lbs. Specific vision abilities required by this job include close vision, distance vision, color vision, depth perception, and the ability to adjust focus.
Travel
- Frequent (up to 70%) travel may be required based on business need.
Equal Opportunity Employer
FUJIFILM is an equal opportunity and affirmative action employer. All qualified applicants will receive consideration without regard to race, color, national origin, sex, gender identity, sexual orientation, religion, disability, protected veteran status or any other characteristic protected by applicable federal, state or local law.